Supporting the Arts is SmART

What is the UPAF SMART CARD ?

The SMART CARD is generously sponsored by            

As a UPAF donor of $100 or more, you’ll receive the UPAF SMART CARD. This donor benefit offers "buy one, get one FREE" tickets to one performance for each of the 15 UPAF Member Groups.

Your donation of $300 or more includes additional "buy one, get one FREE" tickets to performances by UPAF Cornerstone Members (First Stage, Florentine Opera Company, Milwaukee Ballet, Milwaukee Repertory Theater, Milwaukee Symphony Orchestra and Skylight Music Theatre) for a grand total of 21 performances.

Are there additional benefits?

UPAF SMART CARD holders will receive periodic exclusive, special discount ticket offers to select Member Group performances via email newsletter. 

Marcus Restaurants offer a 10% discount at Milwaukee Chophouse, Kil@Wat and Mason Street Grill - just show your SMART CARD. Discount not valid with other offers or promotions.


In addition, SMART CARD holders who show their card receive a complimentary glass of wine with the purchase of an entree at Onesto, Swig and Water Buffalo, in the Third Ward thanks to Hospitality Democracy.


You will receive the UPAF SMART CARD Performance Guide sponsored by The Marcus Corporationto help you decide which performances you would like to experience.

You’ll also get Arts Beat, our e-newsletter that is packed with performance information and performing arts news.

Does the SMART CARD have any restrictions?

The individual performing arts groups designate their own restrictions. We encourage you to contact the groups directly for specific information. Tickets are subject to availability.

When does my SMART CARD expire?

Your card will be valid for one year and will expire shortly after the anniversary of the date you made your gift. To renew your benefits for the next year, simply donate $100 or more to next year's campaign.  

Do I need an email address or internet access to use my card?

No. Your card can be used immediately to receive your benefits.

How can I track my SMART CARD use?

  • Register your card using the login form on the right of this page.
  • Click  “Activate SMART CARD.”
  • Enter your email address.
  • Enter your SMART CARD number.
  • Access your benefit page all year long by visiting this page and using the login form on the right.

Will my email address be sold to a third party not affiliated with UPAF?

No. UPAF will never sell, rent or give away personal information it has received from a donor. Read our Privacy Policy for more information.

2014-15 SMART CARD Offers